BD (Becton, Dickinson and Company) BDDS Sales and Application Specialist in Istanbul, Turkey

Job Description Summary

Purpose and Fundamental Goals of the Position

By analysing and understanding customer needs, creating business plans, strategies to ensure maintaining current sales & maximizing sales growth. In the same time, covering customer’s training & application needs, providing scientific and technical expertise to end users in setting up their applications and protocols to optimize the performance of hardware and software and for providing all relevant training materials.

Job Description

Key Tasks & Responsibilities

  • Establishes a working relation with each customer account in order to create business plans & strategies to ensure sales growth

  • Coordinates and monitors with the EMA marketing management the implementation of agreed marketing and business plans, and related actions in the market, including launch and re-launches of products.

  • Demonstrates usage & advantages of products/instruments in line with customer needs

  • Provides products/instruments trainings for end users and distributor teams

  • Gathers market data, analyzes competitive positioning and gives feedback on customer needs as a basis to develop marketing plans to ensure the expected business growth.

  • To provide application and technical support to customers in Turkey

  • To provide scientific support and application trainings to local distributors

  • To contribute in maintining and developing local scientific expertise through our distribution network

  • To address customer's inquiries about product, applications, software and instruments

  • To demonstrate our existing and new product to customers and distributor's associates

  • To assist the Business in launching new products within the region

  • To work in a team with our local distributors and interfacing within the support organization

  • To provide customers pre-sales advice for their applications

  • To attend exhibitions, congresses and to give lectures

  • To develop and update professional training documents and presentations, assuring all product specifications and limitations are understood by the trainees

  • To follow up on internal complaint handling process, update data and provide feedback to European organization


  • BSc degree in biological science, molecular biology or equivalent,microbiology background is an asset

  • Minimum 3 years of experience in the field of sales or application

  • Being fluent in English

  • Good knowledge of computer and software systems

  • Willing to travel frequently

Professional Skills & Key Competencies

  • An ability to identify business opportunities in relation to retention and growth strategies

  • Commercial understanding – business acumen in relation to, distribution and pricing

  • Team player (Team-oriented with high enthusiasm and motivation to work in a multicultural environment)

  • Continuous and versatile learner

  • Process Effectiveness

  • Driving for the result

  • Persistence attitude – the ability to plan and execute projects from start to end

  • Can quickly assimilate complex information and present ideas in a simple effective way

  • Self-motivated with the desire for self-development and initiative

  • High personal integrity and ethical standards

  • Relationship building, influencing and negotiating skills

  • Excellent planning, organizational, interpersonal and communication skills (written and verbal)

  • problem solving skills

  • Well-developed training skills

  • Well-developed presentation skills

  • Good interpersonal skills

  • Ability to develop training material

  • Excellent telephone skills

  • Well presented with a professional approach and image

  • Confidence in dealing with the product end users varying requests

  • Ability to work as part of a team

  • Willing to travel extensively and being self-organized to work remotely

  • Open minded, being able to work together in close contact with people from different culture

  • Highly self-motivated and goal oriented,

  • Good at handling pressure and stress

  • Eager to learn, strong self-confidence, positive mindset and attitude

Primary Work Location

TUR Istanbul - Rüzgarlıbahçe Mah

Additional Locations

Work Shift

BD is a leading global medical technology company that creates medical technology, devices and laboratory equipment for a variety of needs across the healthcare continuum. At BD, we are looking for candidates who possess passion, innovative solutions and a commitment to our one mission of improving access to groundbreaking medical and biotechnology services for people near and far, delivering state-of-the-art technology and cutting-edge research in the battle to fight and cure infectious diseases. With a global reach that extends across 50 countries worldwide, our network of professionals collaborates on effective measures to deliver enhanced patient quality such as lower health care delivery costs, improved health care and safety, and expanded health care for all. Join our company and see how you can become a part of one global mission to make a difference in human health.